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Emily Alldis

Emily-Alldis
When I was looking at my GCSE options, I had no idea what Graphic Design was, until my dad said I get to design how things look - and it all went from there!

Choosing to study at West Kent College meant that I could travel easily, and because a conventional university experience was not something I was interested in, I thought the HND and BA (Hons) Graphic Design (top-up) would be the right option for me. The courses offered a wide range of options that I could choose from, but also allowing me to focus on what I know when the project fit. I liked how independent you became after the first year especially, and how in the first year, the tutors get you out of your comfort zone to try new things. For example, I never thought I would be into doing packaging, and I hated Adobe Illustrator. Now, I use it daily. The tutors have been very supportive all the way through, and bearing in mind how anti-university I was, I’m glad I went and have met some amazing people!

In my final year, I got really intrigued by how design has gaps in the market, such as targeting specific groups including colour-blind people. I based my dissertation on it, coming out with a strong First, and now I apply it every day in my work. My dissertation "How has graphic design begun to consider the needs of those with visual impairments?" was a fascinating learning process, as I always look to find 'different' things in design, looking at everything in new perspectives. My Final Major Project was also tailored to this; it was a clothing brand tailored to those who are colour-blind, giving people who have colour vision deficiency a better shopping experience. I have been fortunate to get my dream job straight from university. I now work in Mesh Marketing as a junior creative, a place I did work experience for originally. Working here, I can apply what I am learning from my Final Major Project.
The tutors have been very supportive all the way through, and bearing in mind how anti-university I was, I’m glad I went and have met some amazing people!